Adapted from Greg's highly successful three-day instructor-led course , "Software Product Management Fundamentals" comprises over 30 lectures and 8 hours of content. Designed with the busy professional in mind, the lectures are limited to around 15 minutes each and enhanced with exercises, quizzes, templates and examples that will help you apply what you learn, preparing you to have an immediate impact as a software product manager. The course content is constantly growing and evolving, ensuring it will be an important reference for you in the future.

Find the course outline and enroll by clicking here.

Find information on certification here.

Please don't hesitate to contact me if you have questions about the course.



  • Course Introduction
  • International Software Product Management Certification
  • Key Concepts
  • Foundations

Section 1

  • Essentials Part 1: Definitions
  • Essentials Part 2: Stakeholders
  • Software PM Overview
  • Software PM and the Organization
  • SPM Framework

SOFTWARE Product Strategy

Introduction to Product Strategy

The Business of Software Products

  • Business Aspects Part 1
  • Business Aspects Part 2
  • Business Models
  • Pricing Part 1
  • Pricing Part 2
  • Legal Aspects
  • Ecosystem Management

Section 2

  • Requirements Engineering Part 1
  • Requirements Engineering Part 2
  • Requirements Engineering Part 3
  • Product Life Cycle Management
  • Impact of Development Methodologies

Section 3

Strategic Management

  • Corporate Strategy
  • Portfolio Management
  • Innovation Management
  • Resource Management
  • Market Analysis Part 1
  • Market Analysis Part 2
  • Product Analysis

Introduction to Orchestration

  • Orchestrating Marketing
  • Orchestrating Service and Support
  • Orchestrating Development
  • Orchestrating Distribution
  • Orchestrating Development
  • Orchestrating Sales
  • Orchestrating UX